Canelo Álvarez Partners with 1win as Global Ambassador Following Historic Title Win

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2025-05-13 09:29:01

Boxing legend Canelo Álvarez has entered a global partnership with 1win.com, announced shortly after his decisive IBF super middleweight championship victory on May 3, 2025. The win solidifies Álvarez’s undisputed status in the division, adding the IBF belt to his existing WBA, WBC, and WBO titles.

The collaboration positions 1win.com as a long-term strategic partner rather than a conventional sponsor. Both parties emphasize alignment in Core values—discipline, peak performance, and transcending athletic boundaries. "Saul Álvarez embodies what it means to be a champion," the betting platform stated, referencing the fighter’s journey from humble beginnings to global stardom.

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